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EA CEO John Riccitiello Steps Down

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Fallout...

 

Electronic Arts Inc. (NASDAQ: EA) today announced that John Riccitiello will step down as Chief Executive Officer and as a member of the Board of Directors, effective March 30. The Board has appointed Larry Probst as Executive Chairman to ensure a smooth transition and to lead EA's executive team while the Board conducts a search for a permanent CEO. The Board will consider internal and external candidates with the assistance of a leading executive search firm.

 

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They've been fumbling about a lot over the past years. I'd imagine he's stepping down now because it's most convenient to do so at the end of the financial year for them.

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EA has been in a pretty rough spot over the past few years as its earnings have been weak, but the Simcity debacle was probably the last straw if he wasn't planning on resigning in the first place. 

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However it should be noted. We one this battle, but the war is still not over!. EA still has a lot of re-building to do, and only time shall tell what will happen. But this to me, should tell the industry in general one thing!

 

You don't treat your customers with disrespect, because if you do,  we will  voice our concerns and anger loud and clear. We hold the key to a company's success, and we can take the key back when we want. Coustomer respect is the key, and customer disrespect is no key at all.

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some more heads have to roll

 

certainly he's not responsible for the simcity mess

 

head at maxis should hopefully roll

 

lets hope this guy head will roll too

Frank Gibeau – “I have not green lit one game to be developed as a single player experience”

http://www.vg247.com/2012/09/04/frank-gibeau-i-have-not-green-lit-one-game-to-be-developed-as-a-single-player-experience/

http://www.reddit.com/r/SimCity/comments/1aiqfu/lucy_bradshaw_is_just_a_messenger_ea_boss_frank/

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I hope to God the next EA CEO understands gaming and starts restructuring EA to make them into a great gaming company again, like they were in the 90s. How many franchises have crashed and burned over the years under the current management? Command and Conquer was crushed with C&C4, Simcity is right on the line (and before this release, it was essentially dead with Societies), the Mass Effect fiasco,  The Sims has turned into DLC central, second to Train Simulator 2012 in the cost and amount of DLC released...it goes on and on. There is no way this guy understood what a majority of their dwindling gaming audiences want.

 

Enough with this F2P system they think their games should march towards, especially considering the P2W nature of the games I tried (Tiberium Alliances). Enough forcing games into being always online multiplayer, and treating customers like if we're nothing more than wallets of money, while skipping out on the quality and customer service of their products.

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Well um, not to burst anyone's bubbles ... but this is *not* good news, if you somehow expect this means that EA will turn towards the customer

 

The business model EA uses requires them to strive towards control over volume markets and customer behavioural patterns. The next CEO will apply lessons learned from the past two years in messaging, marketing and financing dependancies. That is the strategy by default. The previous CEO is briefly taking over, further reinforcing an escalation, so to speak, of the use of such methods. Because the methods are what works in our current societal systems and circumstances. 

 

All you can reasonably expect is for EA to become smarter in its messaging, smarter in its timing of messaging and much more strategically orientated in its financing and marketing for sales of ventures. 

 

In simple terms, this is not in the interest of the consumers who today feel that EA does not really serve them as customers. Ofcourse, they are right, simply because EA's strategic requirement is control over patterning and the necessity to enforce their requirements of functioning on volume markets. 

 

In the interest of gaming, so to speak, it would serve consumers if EA went bust. That would provide room for leaner businesses to not confuse their own wishes with that of customers, for game developers with flexible funding instruments to maintain control over their relation with their customers, and so forth. Not to mention how richly rewarding it would be for investors, the battles of rights and licenses and the freedom of incorporated studios. 

 

I realise folks want to chear a bit, I can't blame people for that.

 

The reality however is that this really is a worst case scenario for the future of gaming of those franchises EA controls and picks up or develops in the near future.

If you think the current mess is bad, you are right, but you underestimate the energy the "next" EA is going to pour into instruments to ensure that you will never get the opportunity to make up your own mind again. If you think Lucy Bradshaw is terrible at Big Lie methodology, you are right, but EA is not going to even run that risk of exposure again.

 

If anything the recent directives have shown the incredible potential for EA's strategic goals in dominance and control. They are not going to abandon that, they just can't, it is how they are required to function. There is no adaptation possible. Not in the least because of all those investment return cycles committed on for the next years and years to come. 

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Actually the investors have been really unhappy with management inability to provide growing profits while spending tons of money on development.

 

Investors have wanted EA to focus more on Facebook and smartphone style games over big budget AAA titles.

 

There is a good chance his successor will focus more on iOS/Android games, facebook/browser games, while annualizing the IPs they currently have to boost profits.

 

Who ever takes over on April 1st, will most likely be a puppet for investors.

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I think there is a $$$ job opening in John Riccitiello's SC region :O

 

Was EA the most hated game publisher before John was ceo? Or did they become the most hated game publisher because he took the lead?

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I think there is a $$$ job opening in John Riccitiello's SC region :O

 

Was EA the most hated game publisher before John was ceo? Or did they become the most hated game publisher because he took the lead?

Yes EA has been hated since the late 90s.

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Actually the investors have been really unhappy with management inability to provide growing profits while spending tons of money on development.

 

Investors have wanted EA to focus more on Facebook and smartphone style games over big budget AAA titles.

 

There is a good chance his successor will focus more on iOS/Android games, facebook/browser games, while annualizing the IPs they currently have to boost profits.

 

Who ever takes over on April 1st, will most likely be a puppet for investors.

 

There's too much inertia in terms of financial dependancies for a quick complete reorientation. Essentially. The train of Facebook has sailed for investment rides so to speak as well. Zynga has already demonstrated to be a bubble just waiting to burst. Also, being honest, EA is without a complete restructuring unable to engage in flexible venture development. It's one of the bigger issue with the short cycle format. It creates top down structures where non production elements carry far too much weight and cost. 

 

 

I do agree that the next will be a puppet, but not all investors are equal. Most do not realise that. There's barely 3 or 4 who have the actual "pull" to push at the moment. 

I think there is a $$$ job opening in John Riccitiello's SC region :O

 

Was EA the most hated game publisher before John was ceo? Or did they become the most hated game publisher because he took the lead?

 

EA's reputation degraded once EA basically had met its founding goals. Hard to believe, but EA once was put together to be a platform for creative industry, to secure potential for creative souls. EA already failed upon completing those goals, every company that reaches such a situation knows that it has to reinvent itself according to changing circumstances of dependancies. Instead EA just sailed on and essentially became a mere investment broker, with the obvious issues attached. It became rather hated once it started to advertise how it wanted to be the elephant in the gift shop, early '90's. After that, the by then reigning mentalities elected to shower desdain on that which enabled it - developers and customers. 

 

It kept that up in a format of short cycle venture development. Without regard for dependancies or long term evolution of markets. 

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Actually the investors have been really unhappy with management inability to provide growing profits while spending tons of money on development.

 

Investors have wanted EA to focus more on Facebook and smartphone style games over big budget AAA titles.

 

There is a good chance his successor will focus more on iOS/Android games, facebook/browser games, while annualizing the IPs they currently have to boost profits.

 

Who ever takes over on April 1st, will most likely be a puppet for investors.

 

There's too much inertia in terms of financial dependancies for a quick complete reorientation. Essentially. The train of Facebook has sailed for investment rides so to speak as well. Zynga has already demonstrated to be a bubble just waiting to burst. Also, being honest, EA is without a complete restructuring unable to engage in flexible venture development. It's one of the bigger issue with the short cycle format. It creates top down structures where non production elements carry far too much weight and cost. 

 

 

I do agree that the next will be a puppet, but not all investors are equal. Most do not realise that. There's barely 3 or 4 who have the actual "pull" to push at the moment. 

Investors and investment firms have regularly being telling EA to scale back on the AAA development.

Investors will probably drive EA into the ground by chasing the smartphone bubble.

I miss EA from the 90s...

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I think there is a $$$ job opening in John Riccitiello's SC region :O

 

Was EA the most hated game publisher before John was ceo? Or did they become the most hated game publisher because he took the lead?

Yes EA has been hated since the late 90s.

 

Not true. They started going downhill around 2004/2006-ish, around SimCity 4's release. 

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I think there is a $$$ job opening in John Riccitiello's SC region :O

 

Was EA the most hated game publisher before John was ceo? Or did they become the most hated game publisher because he took the lead?

Yes EA has been hated since the late 90s.

 

Not true. They started going downhill around 2004/2006-ish, around SimCity 4's release. 

The began in the late 90s when they started acquiring developers (most who were struggling).

 

We can all argue on whether or not EA has ever produced quality games.

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It's irrelevant really, that discussion on producing quality games. It is ofcourse entirely subjective, we should note that. The case in point unfortunately is that for EA's business format it is also an irrelevant discussion. It does not matter whether a venture delivers a quality product, it only matters if a product sells sufficienly to pay for the investment cycle requirements and extra. That's it. 

 

But that is what strikes me as fundamentally wrong there. EA has an enormous potential, just not in the current format. But it is too invested in to that format for it to adopt another format. It is unable to restructure itself for that purpose, it has too many dependancies of a financial nature for running ventures, investors are not going to let it overhaul itself without first meeting all the running dependancies. EA has no real option other than even more firmly planting its feet on the road of already chosen strategies and to invest more in marketing for guising the continuation of the course.

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