EA buys PopCap

[LivingInThePast 364]

Well, it happened. The rumors that have rumbled for a few weeks, Electronic Arts (who should all know), snapping up PopCap Games (Bejeweled, Peggle, Plants vs. Zombies) has finally come true. Today, EA dropped the bomb and bought the studio. Link: [http://kotaku.com/5820553/electronic-arts-buys-maker-of-bejeweled-and-plants-vs-zombies]

[GMT 389]

"Off he goes, there goes another one. Bless you so, there goes another one."

years from now they gonna ask you, where were you when EA took over the industry?

[hamsterTK 93]

lol

I always get PopCap mixed up with PopTop(did railroad tycoon 2 and tropico).

  Edited July 13, 2011 by hamsterTK  

[Larks2242 251]

Seems rather pointless from a consumer perspective, but seems EA sees alot of potentinal in the moble phone market, Still i think its not enough to justify the ammount of money spent on the acquisition.

[GMT 389]

Seems rather pointless from a consumer perspective, but seems EA sees alot of potentinal in the moble phone market, Still i think its not enough to justify the ammount of money spent on the acquisition.

I wouldn't shoot fast here cowboy. Not just that PopCap isn't focussed on games for mobile phones only (rather on causal games in gerneral), but that platform especially smart phones, are a fast growing gaming sector with lots of cashflow and therefore good earning opportunity if done correctly. Consider this, according to wikipedia:

Gameloft, one of the biggest names in this sector, had revenue growths of at least +10% per fiscal year since 2007. in fiscal 2009, it stood at 120million euros, for q1-3 of fiscal 2010 it stood at 101 million, still missing information for q4 but I guess it will at least break even with fiscal 2009.

plus 2009 employee figures state over 4000 of which over 3500 are developpers.

Now that's just one big name on the market.

You see, there's plenty of justification for EA taking more and more ground in the mobile/casual gaming market.

[wozzar 154]

Seems rather pointless from a consumer perspective, but seems EA sees alot of potentinal in the moble phone market, Still i think its not enough to justify the ammount of money spent on the acquisition.

There is money to be made here. How ever knowing EA they will destroy this like they have with everything else they touch.

[Ocram's Razr 963]

EA makes profitable games. Crysis has been a popular game, SimCity 4 has been a popular game, The Sims Franchise was always a cash cow, Far Cry is popular, et cetera. EA owns Playfish games and Playfish games makes the most popular restaurant facebook game there is, Restaurant City. EA Sports is a popular franchise.

EA will not stop making blockbusters until the vast majority of gamers come to see everything they make as utter rubbish and that will not happen in the next couple of years.

[skylar15 3]

Since EA bought Popcap I gave up on waiting for a PvZ2

[jasperellis 0]

I've played Bejeweled, but I don't know of any other PopCap games that I've played. Anyway, they were bought by EA? That doesn't sound too good, though I have a bit of respect for EA games. They're not that bad.

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