I have to agree with the guys that are totally turned off by this registration crap. I bought this game legally 2 years ago - I was into it for a while then quit. Well now I have a new computer, and discovered BAT files and I have a renewed interest in the game.
Instead of the above being a positive for EA (consumer finds new interest in their company's game, he is more likely to buy the next in the series), because I am having one hell of a time registering MY game to get an update to make it function as intended - I will never buy an EA pc game again.
1) Registration should never be a prerequisite for a patch - EVER. For extra cool stuff, props, whatever - fine. But not for something that fixes functionality of a game.
2) How is it the gaming industry gets away with making people divulge personal information in order to get something they purchased to function properly. Did you ever buy a DVD movie from a store and had to activate the movie before you could watch it? Or the last 10 minutes of the film are cut out and they say, we meant to put an ending to the movie and now we have one - if you want it please give us your information. Seriously, FFS.
That's all, end rant.